Applications Of THX


Norris Cinema Theatre, on the University of Southern California campus, where THX was first developed and installed.
The first theater THX was used in was at the University of Southern California's Eileen L. Norris Cinema Theatre as a part of USC's noted film school.

THX sets strict standards for high quality sound and images.
According to Tomlinson Holman, the inventor of the THX system, the name of the technology was deliberately chosen because it contained both a reference to his name, and to Lucas's early film THX 1138.[citation needed] The original name was "Tom Holman's Crossover" (Crossover being sometimes referred to as Xover) or the "Tom Holman eXperiment."
THX Ltd., the company that licenses THX and the associated technology, is based in San Rafael, California, but has offices in Burbank and Hollywood.
THX launched a certification program for HD video products to ensure HD projectors, LCDs, plasmas and DVRs meet high standards for quality. The TiVo Series3 HD DVR and a number of projectors from Runco and Vidikron became the first THX Certified HD products.
The THX II Certified Car Audio System can be found in many Lincoln automobiles produced since 2003. The system was recently recognized among the Best Car Audio Systems of 2006 by the editors of CNET.
THX Ltd. started a licensing program for home screening rooms in 2005, which requires standards similar in concept, though not in detail, to its cinema certification program; before this happened, there was a very small number of (very expensive) home theatres which were actually constructed to THX Cinema standards, most notable of actor and comedian Eddie Murphy.
The world's largest THX cinema is the Colosseum Kino in Oslo, Norway.
The distinctive crescendo used in the THX trailers is known as the "Deep Note".
This same "Deep Note" sound effect is almost identical to the opening sound effect in the song "Countdown To Zero", by the progressive rock group Asia. It was released on their 1985 album Astra.
The character in the THX trailers is called "Tex" and was created by John Lasseter at Pixar.
The THX trailer entitled "Cimarron" which first appeared at the start of the 1988 film Willow, used music composed by James Horner which featured a variation of the "Deep Note".
The THX broadway logo on a DVD has a lower-pitched deep note, while the VHS/Laserdisc logo had a higher-pitched deep-note that was similar to "Wings" (1983).