The most significant development in audio since the arrival of surround
sound is here. Dolby® Atmos™ delivers audiences a more natural and
realistic soundfield, transporting them into the story with a lifelike
sensory experience. Developed with input from professionals throughout
the movie industry, Dolby Atmos represents a dynamic shift in audio,
reinventing the traditional surround sound methodology and offering a
complete platform for sound now and well into the future.
Dolby ATMOS allows for an unlimited number of audio tracks to be
distributed to theaters for optimal, dynamic rendering to loudspeakers
based on the theater capabilities. The first generation cinema hardware,
the "Dolby Atmos Cinema Processor" supports up to 128 discrete audio
tracks and up to 64 unique speaker feeds,
the technology will initially be geared towards commercial cinema applications only, but may later be adapted to home cinema.
In addition to playing back a standard 5.1 or 7.1
mix using arrays, the system will give each loudspeaker its own unique
feed, thereby enabling many new front, surround, and even
ceiling-mounted height channels for the precise panning of select sounds such as a helicopter or rain.
Content Creators
Allows for more powerful storytelling by giving content creators
unprecedented control of the placement and movement of sound within the
movie theatre.
Distributors
Greatly simplifies movie distribution by eliminating multiple
format inventories. With Dolby Atmos, the same file will play in any
theatre
Exhibitors
Delivers a compelling experience that audiences can get only in a theatre and optimizes playback for any speaker configuration.
Audiences
Brings a powerful new listening experience with more natural,
realistic cinema sound that truly envelops the audience and allows them
to hear the whole picture.
